Advanced OLED processor for optimised pictures and soundLG OLED C5 features the latest α9 AI Processor the brain of the TV. This advanced processor is made for OLED intuitively ensures premium picture and sound quality and delivers image enhancement through AI Super Upscaling. It will also upscale audio for a more cinematic experience. Enhanced brightnessThanks to an advanced Light Boosting Algorithm – Brightness Booster - you can enjoy incredibly bright images ensuring a stunning picture no matter how bright or dark your room. Perfect BlackLG self-lit OLED is the pinnacle of TV technology. All of the screen's pixels are self-lit allowing for perfect contrast 100% colour accuracy and volume and the sharpest pixel-perfect details creating the ultimate viewing experience. With a certified perfect black you will never again lose out on important detail in the dark scenes of a movie – regardless of whether you’re viewing at night or during the day. Additionally LG OLED enables uncompromised picture quality at any viewing angle so everyone in the room can enjoy the same stunning images regardless of where they sit. OLED technology also provides a safer and more comfortable viewing experience thanks to its flicker-free technology and certified low blue light levels. This means less fatigue to your eyes during boxset marathons nail-biting championship games and intense gaming sessions. Smart webOS PlatformLG OLED C5 features webOS LG's smart platform which hosts a huge variety of the best streaming services while making browsing and searching for what to watch completely hassle-free. The smart platform is controlled with the LG AI Magic Remote and opens up a world of information and assistance through a variety of AI-driven services. These include the AI Chatbot - which can help you to change the image or sound to your liking simply by asking Voice ID – which can recognise different users and provide personalised recommendations and much more.. What’s more with LG’s webOS Re new program you’ll enjoy upgrades to the latest version for five years. Customers will receive 4 upgrades over time starting from the launch version. Cutting-edge designExceptional technology and incredible viewing experiences expertly housed in an extremely thin and light design. The LG C5 TV merges seamlessly and elegantly into any space in your home. Exceptional Cinema experienceLG OLED C5 delivers the ultimate at-home cinema experience. Laser sharp pictures crystal-clear sound and perfect black levels. Dolby Vision and Filmmaker Mode now work together providing film experiences with incredible colour and contrast – and looking exactly how the director intended. Dolby Atmos injects awe-inspiring drama to every genre - with 3D surround sound delivering the ultimate in full audio immersion. Powerful Gaming experienceLG OLED C5 is the ideal partner for next generation consoles powering your competitive edge with an incredible...